Monetize website sounds like hard work (because it usually is), but the best monetization methods themselves are pretty straightforward.
If the traffic is there, there’s no reason why the following website monetization strategies won’t pay off for you.
1. Monetize website with ‘Affiliate Marketing’
Considered to be one of the most effective ways to make money online, affiliate marketing essentially means promoting other people’s stuff on your website.
The Amazon Affiliate program, for example, lets you promote Amazon products in a variety of ways, which entitles you to a percentage of any sales they make to people coming from your site.
2. Monetize website with ‘Sell Banner Space’
If your traffic levels are impressive enough, you can sell banner space to other companies within your niche.
It’s as simple as reaching out to them with offers or setting up an advertising page with all the details. You can also add placeholder banners that invite people to contact you in order to “Advertise here”.
3. Write Product Reviews
If your website or blog revolves around a particular industry, there are likely software or hardware products that you can review.
Reach out to the companies behind those products, and offer to review their stuff in front of your large audience – for a fee. The company in question may even provide you with the software or hardware free of charge.
4. Pay-per-click (PPC) Ads
As the name suggests, a pay-per-click ad entitles you to money every time one of your visitors clicks on a banner.
To cut to the chase, your best bet here is Google Adsense. Google lets you specify the type of ads you want to be shown on your site and then gives you the code to insert into your sidebars and content. They will then pay you for every click they get. It’s as easy as that.
5. Sell a Digital Product
While selling your own product may not be as immediately simple as the rest of the items on this list, it has the potential to bring in a lot of revenue over a long period of time.
For example, you could put an eBook together (which is essentially a blog post on steroids), and make it the focal point of your website. Depending on your niche though, the possibilities could be endless.
6. In-text Ads
Don’t want ugly banners cramping your site’s style? In-text ads may be the way to go.
By signing up with a popular in-text ad company like Intextual, certain words within your content will be automatically hyperlinked to relevant websites. Visitors who hover over the link get a preview before they click, so it’s often welcomed as a relatively safe and noninvasive advertising process.
7. Monetize website with ‘Become a Consultant’
If you’ve been harping on about a subject for a number of years, you may be considered as an expert in your field.
If that’s the case, you could begin offering professional consulting services within your niche.
For example, if your blog revolves around health and fitness, you can charge for personalized diet plans, workout schedules, and so forth.
9. Monetize website by Sell Courses
If you’re enough of an expert to consult, you’re also in a position to create and sell online courses.
You can pre-record them and sell them as downloadable files, or you could have them hosted somewhere, so you can charge your audience for access.
10. Monetize website ‘Auction Your Website’
Looking for a quick buck, with none of the long-term stress of managing a growing website? You might want to consider selling your web property altogether.
People regularly pay good money for websites with potential, and Flippa is usually where such sales go down.
12. Sell Your Own Digital Product (Ebook for Example)
You have the potential to make the most money on a per sale basis when you can sell your own directly.
That’s because there’s no middle-man or person in between you and the buyer that’s taking a ‘cut’ from the money earned.
This approach seems fairly straightforward because you can simply sell these products directly through your website and get paid immediately. Unfortunately, it’s not that simple in reality.
Creating good products that are well made and polished require a ton of time and additional resources (like design, content, etc.). So there’s a lot of ‘hidden costs’ in both time spent or contractors to collaborate with. Selling your own products on your site also bring up problematic issues like payment gateways (how are you going to collect payment?), shipping (how are you going to mail or distribute the products?) and taxes (oh man, don’t get me started).
And if that doesn’t sound like enough work already, you’ll also need a well designed, persuasive landing page to make sure your product has a strong conversion rate.
13. Monetize website ‘Accept Donations from visitors’
Don’t have a ton of monthly visits, but you do have a strong, engaged community? Simply ask your readers to donate!
Accepting one-off donations isn’t a fast road to wealth, however, it can help you cover expenses in the short-term if people like what you have to say and want to support your journey.
For example, PayPal offers little donation buttons that only take about ten minutes to add to your website, offering you a quick way to recoup what you might be spending on a good web hosting, new product creation, research, and all of the other costs to maintain a healthy, active blog.
For example, web.archive.org makes a lot of money from donations (most likely due to their millions of visitors per month).
14. Monetize website with ‘Build an ‘Email List’
Spend any amount of time reading blog growth tips, and you’re sure to come across people saying “the money’s in the list“.
They’re referring to your email list, which comprises your most loyal readers. The objective is to convert as many strangers who visit your site for the first time into passionate followers who want to stay up-to-date on your latest work or content.
Admittedly this is a long term strategy (and you definitely won’t get rich overnight). But it’s one of the best, long-term methods to profitably growing your blog into a full-fledged, money making enterprise.
Never lose sight of the importance in creating relationships with your followers, however. Offering great information or free help is a perfect way to start. Spamming people with unsolicited offers is one of the fastest ways to abuse reader’s trust and sabotage your long-term goals.